Despite globalization's reducing of differences in culture, cultural imperialism still exist. Cultural imperialism occurs when some countries dominate other through the media. Globalization expresses how technology is integrated between countries, but some countries develop a superiority in an aspect of media which is described as cultural imperialism. Cultural imperialism has been said to be one of the biggest international issues in communications media particularly the unequal flows of film, television, music, news, and information.Television is a major media source that induces cultural imperialism. Other countries air American TV shows, commercials, movies, etc. American cultural trends have now developed in other countries due to this imperialism. In Africa, the imperialism has even become detrimental. After mothers in Africa had seen bottle feeding replacing breast feeding, they adopted the trend and their kids were effected by sickness and even death.

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